Is There a Way to Upload Linkedin Contacts to Hubspot

Looking for a LinkedIn to HubSpot integration or extension that makes your sales team'due south life easier? Trust us. We've been there.

If your business uses HubSpot to support a complex, multi-bear upon B2B sales journeying, there's a pretty good chance your team uses LinkedIn as part of that journey, likewise.

On the other hand, in that location's also a adventure y'all may experience some friction around having your prospect data divide between two very unlike, detached platforms.

Let'south dive deeper into that.

The HubSpot Growth Suite is packed with tools to assist B2B sales teams connect with new leads and build pipeline-stuff like the Insights engine, sequences, coming together links, and so on.

Meanwhile, LinkedIn is quite possibly the best source of B2B prospecting data on the planet and a slap-up jumping-off betoken for conversations with potential customers.

Merely LinkedIn in particular is something of a walled garden. It's not like shooting fish in a barrel to move your prospecting data out of LinkedIn and onto another platform. Microsoft knows that it's sitting on top of a goldmine of data, and pushes difficult for sales professionals to use its own premium features (Sales Navigator et. al.),  siloing their prospecting abroad from the wider sales journey.

Luckily, in that location are a few different ways y'all tin can suspension down this silo and bring LinkedIn prospecting data into HubSpot. They include HubSpot'south native LinkedIn Sales Navigator integration, diverse methods to export or scrape your connections and import them into HubSpot, and finally helpful browser extensions such equally Hubris.

Read on to detect out more??

3 ways to capture your LinkedIn connections and conversations in HubSpot

ane. Use HubSpot'south native LinkedIn Sales Navigator extension

The showtime thing you'll find when y'all start to explore LinkedIn to HubSpot integrations for the outset time is that HubSpot offers a native integration for LinkedIn Sales Navigator.

Every bit per the market place listing, this is a simple omnidirectional integration that updates your HubSpot contacts with information near your LinkedIn connections, and allows you to use cards in your HubSpot contact view to transport InMails and see your InMail history.

Problem solved, right?

Well, sort of. There'southward certainly value in the native integration if your team uses LinkedIn Sales Navigator alongside a very HubSpot-axial workflow when information technology comes to researching and reaching out to leads in your database. But in that location are a couple of cardinal limitations to consider before you determine this method meets your business concern' particular requirements.

  • It requires LinkedIn Sales Navigator (duh) - specifically a Team licence, which at the time of writing costs $134.99 (£99) per month
  • The integration WON'T let you create new contacts in HubSpot - information technology'll simply update existing records in your contact database

That second bespeak is a dealbreaker for many potential users. Most sales teams don't utilise LinkedIn Sales Navigator to build audiences and attain out to contacts they already accept in some other database - they use it to prospect at speed and volume. And then, past not letting you bring that prospecting data into HubSpot, the native integration falls short of a key utilize instance.

Your option instead is to create new contact records for each of your connections manually - or use one of the options beneath.

2. Export your LinkedIn connections and import them into HubSpot

This one is a fun hack. Did you know there's a way to export all your LinkedIn connections as a CSV file, which yous tin then (if then inclined) import into HubSpot?

Well, there is, and it'southward helpfully explained by LinkedIn hither. In short:

  1. Log in to LinkedIn.
  2. Go to your privacy settings (on desktop, you'll observe this by clicking on your icon on the peak right of the homepage).
  3. Discover the selection "Go a copy of your data" (nether "How LinkedIn uses your data").
  4. Select "Connections" (nether "Want something in particular?").
  5. Click "Request archive".
  6. Grab the CSV from your electronic mail inbox (it may take a few minutes for LinkedIn to send) and use the HubSpot import tool to import your connections as contacts.

And that'due south information technology. No apps or licences necessary.

That said: there are a few caveats when using this choice, and we wouldn't necessarily recommend you use it unless you actually feel comfy with information technology - both from a data cleanliness perspective and a legal ane. The key considerations are as follows:

  • You're limited to your showtime-degree connections
  • Yous're limited to the data that LinkedIn includes in this CSV
  • For obvious reasons, the consign just reflects your connections at that moment in time - y'all'll need to export again, and import once more into HubSpot (and de-dupe!), if you want a more up-to-engagement list of connections added to your CRM in time to come
  • From a legal perspective, you lot actually need to exist prepare to defend your employ of this data under GDPR. For a first, It's unlikely that your connections take consented to having their data pulled from LinkedIn and used for sales, so your legal team needs to be happy for you to store this data on grounds of legitimate interest (and rail it every bit such in HubSpot). And, if that's the case, yous also need to be sure you DO have a legitimate involvement in every connection yous import - after all, information technology's unlikely that every person you take on LinkedIn is someone you want to sell to

3. Apply a third-party extension to connect LinkedIn and HubSpot

Finally, if you want to bring your LinkedIn prospecting data into HubSpot without getting your easily dirty with spreadsheets and exports (or just desire to streamline the process a little), you can explore the wide globe of third-party apps and extensions.

You'll see from a quick Google search that at that place are a LOT of apps out there designed to help y'all capture data from LinkedIn and other public sources, and then move information technology into your CRM or marketing automation platform. From our own experience, they more often than not fall into ane of the following categories:

  • Profile scraping tools, which help y'all capture and interpret information published on LinkedIn in a structured way, and so add to your CRM. Some of the best examples include Dux-Soup and LeadFuze (their premium plans aren't cheap, only are packed with features that add value for both sales and marketing)
  • Email scraping tools, which not only capture information from public sources but as well try to enrich that data with email addresses (which don't normally announced on LinkedIn profiles). This sounds attractive, but nosotros wouldn't recommend it in most cases - it's a bit unscrupulous even before you beginning to look at bug of accuracy.
  • Extensions which capture information from public sources such as LinkedIn, but not necessarily at book. These are tools intended to be used by sales teams WHILE they prospect - not use lists from other sources, or generate their own. Instead, you lot run a elementary browser extension that adds new options to LinkedIn profile pages, so yous can decide individually whether you want a connexion to sync to your HubSpot or not

The third category is pretty modest right now, but nosotros would argue there's a lot of growth potential here as it'due south an like shooting fish in a barrel way for sales teams to get their prospecting data into HubSpot without creating new challenges at the aforementioned time (such as the burden of setting upwards a new platform and automations).

By keeping the focus on one-to-one interactions, it's also friendlier to the prospect, friendlier to LinkedIn (who take a habit of blocking users and apps that endeavour to scrape data or automate transactions at book) and friendlier to regulators (because y'all're unlikely to make the error of adding non-leads to your CRM).

One of our favourite tools in this category is the Chrome extension Hubris (disclaimer: we're a partner and a user ourselves), which right now has an attractive cost signal ($7.99 for the Enterprise program) and a foolproof user interface for adding your LinkedIn connections to HubSpot consummate with their skills, message history, persona and more.

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Source: https://www.sixandflow.com/marketing-blog/how-to-bring-linkedin-prospecting-data-into-hubspot

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